Open Day promotion

Client:

Faculty of Civil Engineering is one of the eight faculties of the Prague CVUT university. It aims to educate professionals for various positions in architecture, geoinformatics, or the environment. As the nature of such studies is rather demanding, the general consensus is that the university puts too much pressure on its students – which can steer the potential candidates away from it. CVUT partnered with us to refute this myth and show to the students and others during its Open Day that there is nothing to be scared of.

Goals:

To show the potential candidates they don’t have to fear the admissions or the studies.

To make the Open Day more attractive

Solution:

A video series ‘CVUT is no horror story'

A series by the director Jakub Machala stylized as a faculty horror film would be.

Development of materials for the Open Day.

Videos:

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