750 000
monthly impressions
“Joining efforts, we created a new website with original content. The animated sketches and tips were especially notable, as these communicated the main product point effectively while being useful in the online campaign.”
Nikol Frantová
CZ & SK Brand Manager of Créme Bonjour
Client:
The Créme Bonjour products are based on high-quality plant-based oils and butter. During the first half of 2018, we created an original content filled site, where the digital campaign was based. In Q4 of 2018 we managed the Créme Bonjour CZ and Créme Bonjour SK Facebook profiles. Moreover, we created several digital campaign assets.
Objectives:
To create a new site that, through its content, not only attracts new customers and users but also informs about the product’s attributes.
To launch a Facebook profile and within three months create a community the brand can work with in the future.
Solution:
Websites
cremebonjour.cz
& cremebonjour.sk
Illustrated tips for better mornings
Series of animated videos titled ‘Tough mornings’
Original recipes for sweet and savoury foods created with Créme Bonjour
Illustrated tips and videos to get out of bed more easily:
2O15 yearly results:
750 000
monthly impressions
2 000
new Facebook fans within
3 months
2 400
monthly web visitors